Prompts vs. Processes: Why Smart Businesses Build AI Into Their DNA (Not Just Their Toolkits)
It Started With a Licence—and Ended With a Realisation Not long ago, I sat in a boardroom with a leadership team who had just unveiled their proudest digital investment of the year: Co-pilot licences for every employee across their company. It was a bold move—hundreds of thousands of euros committed annually, a statement that the […]
